Whether it's colas, shoes, mobile connections or vehicles, the celebrity who endorses a product becomes the face of the brand.
Institutes are seeing many first-time recruiters for lateral placements. Not only are they expecting more offers, but higher salaries, too.
The company plans to set up a new IT park near Kolkata and recently the company's Chairman, Azim Premji, had signed an agreement with the state government to acquire additional land.
Education and stationery products can make big money indeed. Ask FMCG major ITC, which is targeting Rs 1,000 crore (Rs 10 billion) revenues from these products in three to five years, from Rs 280 crore (Rs 2.8 billion) now.
Flat steel producers -- SAIL, Tata Steel, Essar, Bhushan Steel and JSW -- have increased prices up to Rs 2,000 a tonne on the back of rising demand.
The murder of a 21-year-old Indian national, Nitin Garg, in Melbourne has further tarnished Australia's reputation for hosting Indian students. For the academic year 2010, overseas education consultants are predicting a 20-50 per cent fall in the number of students applying to Australian universities.
"Denim is one of the world's oldest fabrics, yet it remains eternally young," declared an American Fabrics magazine writer in 1969. This Levi Strauss & Co post on its website reflects what Indian denim producers intend to do -- let the Generation Y tailor the pair of jeans for the market.
The most convincing signs of revival are visible in historically retail-oriented cities such as Mumbai, Bangalore, Delhi, Kolkata and Pune, with the action beginning to perk up in other cities as well.
Levi Strauss, which has just completed 15 years in the country is on a high, cornering 40 per cent share in the Rs 2,000-crore (Rs 20 billion) branded denim market in India.
Upscale hotels to see occupancy rates of 40 per cent, mid-scale 25-30 per cent.
Some students were caught cheating on camera. They were subsequently asked to leave the examination centre, Prometric, the company which provided the software for the test, admitted for the first time.
The premier Indian Institutes of Technology (IITs) are gearing up to complete the implemention of the scheduled caste (SC), scheduled tribe (ST) and other backward classes (OBC) quota requirement for faculty positions from next year.
We are also trying to bring in modern processes and technologies in the area of supply chain, logistics and cold chain that should ultimately benefit the entire retail ecosystem through better quality, and more choice at better prices, says Bharti.
Offers for senior positions take longer since companies spend more time screening the 1-year executive management programme students.
Ramesh Nava, vice-president and general manager, Asia-Pacific, Japan & Africa -- Prometric, which is conducting the CAT exams, speaks to Archana M Prasanna on what went wrong with CAT 2009.
The technical glitches that marred the country's first online CAT have done more than inconvenience students. They have left the convenor, Satish Deodhar, taking the blame and dented the image of premier IIMs.
The dates for the exam may be extended beyond December 8 and 9.
Even as day three of the computer-based Common Admission Test (CAT) continued to add to the anxiety of the student community, academicians have shifted the blame game from Prometric to the Indian Institutes of Management (IIMs) and NIIT, accusing them of adopting a highly casual attitude.
Want organisations that focus beyond top line.
Management institutes are simultaneously inviting more companies to minimise the chances of fewer placement offers this season.
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